Being on hold sucks—but it doesn't have to. There are a few things you can do to lighten your customers' cognitive load, improve their user experience, and reduce their fury.
Measuring the right amount of medicine, filling out a form or finding something on the internet. Did you know that almost half of the adult population would have trouble doing that kind of thing?
Accessibility is more than writing clearly—it’s about making sure that a person with disability has an equal chance of being able to access your information. If you don’t make your website accessible, your content may as well be invisible for people using assistive technology.
When you have a small child, you suddenly start to notice: The world can be a pretty sweary place. This means the music we play in the car needs a certain amount of curation. And so do I.
Some words just make me mad. Generally, it's not their fault. But not 'signage'—it needs to be punished.
I've been a little absent from this blog lately, with Minnie and guests writing all the posts. Besides working, I have been thinking about things. Things like ice and pi.
Does your audience really want to interact with you on social media, or are you just using Facebook and Twitter because everyone else is? Is there a better way to meet your customers' needs?
Can user experience be improved just by thinking more about the user? Oh, yes.
We're not sure whether this piece of writing is good or bad. Can you help?
I had a hipster breakfast this morning. I ordered Eggs Benedict, and it came on a board...