Active vs passive voice
If you've ever been to a plain English or web-writing course, or read any of the 'how-tos', or the 'please-don'ts' on the subject, you would be aware, that generally, the imperative is: write in active voice!
If you've ever been to a plain English or web-writing course, or read any of the 'how-tos', or the 'please-don'ts' on the subject, you would be aware, that generally, the imperative is: write in active voice!
Today, an email passed in front of my eyes. It was sent by an Important Person to the whole of a large organisation. The tone was conversational, but with an air of gravitas. Please be aware that myself, Person X and Person Y have moved offices to... I'm sure you've seen this kind of thing [...]
Definition: Excessive alliteration. Pestilential precipitation progressing—pub patronised. Present port prices persuade pissed people to pontificate patronisingly persistently. Paroemion prevails!