Is social media a waste of your time and money?
Does your audience really want to interact with you on social media, or are you just using Facebook and Twitter because everyone else is? Is there a better way to meet your customers' needs?
Don’t drink and tweet
I finished up my old job yesterday, and thought I'd celebrate with an espresso martini and a few too many beers. The espresso did its thing. Then I thought I'd start my Twitter campaign and go viral overnight. I may have spammed a few people. Including Bill Bailey. Sorry, Bill—and everyone else! I may have [...]