All I do is keep the beat and bad company—Mark Knopfler

This is an a example of syllepsis, a fun rhetorical device where you use a word—frequently a verb—in completely different senses…

Ok, that was a crap explanation. Words have different meanings, so naturally this is going to happen.

I’ll try again.

Syllepsis is when this is done in such a way that the incongruity catches your attention.

This is a good lyrical trick, because it tends to make the line memorable.

Here’s another by Sir Michael Phillip Jagger:

She blew my nose, and then she blew my mind.